![]() In today’s episode, Jayvian recalls the initial years of her partnership with both the App Store and Google Play Store and shares some strategies for game developers to build crucial relationships with the big platforms that can drive more than just featuring-based installs. Jayvian also co-founded Game Changers, a monthly webinar series that features exceptional women in the gaming industry and revolves around leadership, game design, marketing and much more. Today, she is a mentor on a program that the Play Store has in place to support indie studios. While initially she and her team had to work hard to find their footing with the big platforms, Jayvian and her team’s persistence and strategy eventually paid off. These partnerships obviously weren’t formed overnight but took time, effort and patience. Over the past few years, Jayvian has developed deep partnerships with the App Store and Google Play Store. ![]() Jayvian heads Strategic Partnerships at Miniclip.
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